My lesson objective is to complete my steel city festival flyer.
I have completed my flyer and now moving on to the bill board.
Monday 16 December 2013
Friday 6 December 2013
Monday 25 November 2013
Friday 15 November 2013
Saturday 26 October 2013
Friday 18 October 2013
LO2 Task 2: KTA 8 - Draft work
<<<<<< ticket design
<<<<<<<<<<< Logo design
<<<<<<<< billboard 
<<<<<<<<<<< Flyer DesignMonday 7 October 2013
Wednesday 2 October 2013
LO2 Task 2: KTA 6 - Brief and Moodboard and Imaginary Entity
I shall be doing work for the Steel city festival by designing the ticket & the logo & an A5 Flyer. the main genres that will be at this festival are rock, indie rock & electronic. This festival will be local and have many local acts from "girls on drugs" and "rattle fish". The festival will be held in the 02 academy in sheffield.
KEY STATS
men: 66%
women:34%
median age: 24
steve is 26 and is an electronic enthusiast and lives every moment to hear the pounding bass! everyday he gets up to go to work at graphic design studio in sheffield to do various work for different companys in the area, but in his spare time he loves to listen to artsists such as skrillex, avicii and the 501 he also loves to play xbox with his mates, he cant get enough of the thing!
Friday evenings are his favourite; cold beers, friends round at his apartment and they're all playing call of duty!
Theory:
1. John Hartley (1987) Suggested that media produces create 'invisible fictions' of their target audience.
2. Ien Ang (1991) Similarly argued that all media producers create 'imaginary entities' of their target audience before creating a media product.
KEY STATS
men: 66%
women:34%
median age: 24
steve is 26 and is an electronic enthusiast and lives every moment to hear the pounding bass! everyday he gets up to go to work at graphic design studio in sheffield to do various work for different companys in the area, but in his spare time he loves to listen to artsists such as skrillex, avicii and the 501 he also loves to play xbox with his mates, he cant get enough of the thing!
Friday evenings are his favourite; cold beers, friends round at his apartment and they're all playing call of duty!
Theory:
1. John Hartley (1987) Suggested that media produces create 'invisible fictions' of their target audience.
2. Ien Ang (1991) Similarly argued that all media producers create 'imaginary entities' of their target audience before creating a media product.
Tuesday 1 October 2013
Three Design pieces from three other companies
Purpose:
This is to advertise the festival and inform viewers of what is happening.
Format:
The format of this piece is a header from the website of Docfest.
Content:
The poster contains text that shows the date of the festival, along with the associates who are the Mediaguardian. The piece contains links to other pages on the website.
Style:
The style of this piece is quite neutral in terms of gender as it uses both dark colours and pink. The piece is very clean and simple but it eye catching because of the contrasting colours.
Layout:
The layout of this piece is landscape.
Target audience:
People who are interested in documentaries or movies.
Regulatory bodies (ASA):
This poster doesn't breach any of the ASA rules.
Purpose:
This is to advertise the festival and inform viewers of what is happening.
Format:
The format of this piece is a billboard from the V festival.
Content:
The poster contains text that shows the date of the festival, along with a list of artists who will be performing at the festival.
Style:
This piece is very basic and consists of a logo, text and a small illustration of a hand. The Font is sans serif which appeals to the target audience of people who enjoy music around the ages of 21-25+. The piece doesn't use many colours and this makes it appeal to both genders due to it's simplicity. The colours used are the colours that are used in the Virgin logo.
Layout:
The layout of this piece is landscape.
Target audience:
People who enjoy music festivals
Regulatory bodies (ASA):
This poster doesn't breach any of the ASA rules.
Purpose:
This is a teaser for the Tramlines festival.
Format:
The format of this piece is a teaser poster for the upcoming Tramlines festival.
Content:
The piece contains the logo of Tramlines, the sponsor (Nokia) and the the date of the festival along with a strap line saying "Tramlines returns".
Style:
The piece uses contrasting colours, red and black to catch the attention of the perspective viewer. The font used in the piece is sans serif and the font is a specially made on that is aesthetically pleasing and appears to be modern as it has it is broken up.
Layout:
The layout of this piece is landscape.
Target audience:
People who enjoy music festivals.
Regulatory bodies (ASA):
This poster doesn't breach any of the ASA rules.
This is to advertise the festival and inform viewers of what is happening.
Format:
The format of this piece is a header from the website of Docfest.
Content:
The poster contains text that shows the date of the festival, along with the associates who are the Mediaguardian. The piece contains links to other pages on the website.
Style:
The style of this piece is quite neutral in terms of gender as it uses both dark colours and pink. The piece is very clean and simple but it eye catching because of the contrasting colours.
Layout:
The layout of this piece is landscape.
Target audience:
People who are interested in documentaries or movies.
Regulatory bodies (ASA):
This poster doesn't breach any of the ASA rules.
Purpose:
This is to advertise the festival and inform viewers of what is happening.
Format:
The format of this piece is a billboard from the V festival.
Content:
The poster contains text that shows the date of the festival, along with a list of artists who will be performing at the festival.
Style:
This piece is very basic and consists of a logo, text and a small illustration of a hand. The Font is sans serif which appeals to the target audience of people who enjoy music around the ages of 21-25+. The piece doesn't use many colours and this makes it appeal to both genders due to it's simplicity. The colours used are the colours that are used in the Virgin logo.
Layout:
The layout of this piece is landscape.
Target audience:
People who enjoy music festivals
Regulatory bodies (ASA):
This poster doesn't breach any of the ASA rules.
Purpose:
This is a teaser for the Tramlines festival.
Format:
The format of this piece is a teaser poster for the upcoming Tramlines festival.
Content:
The piece contains the logo of Tramlines, the sponsor (Nokia) and the the date of the festival along with a strap line saying "Tramlines returns".
Style:
The piece uses contrasting colours, red and black to catch the attention of the perspective viewer. The font used in the piece is sans serif and the font is a specially made on that is aesthetically pleasing and appears to be modern as it has it is broken up.
Layout:
The layout of this piece is landscape.
Target audience:
People who enjoy music festivals.
Regulatory bodies (ASA):
This poster doesn't breach any of the ASA rules.
Monday 23 September 2013
LO1 Task 1: KTA 4 - ASA and Copyright Information
Advertising Standards Authority - is a non-statutory body but provides a code of practice for advertising.
- Adverts should not cause any offence.
- Adverts should not glorify alcohol,sexual activity, drug taking.
- Adverts that could cause children to be hurt.
- adverts should not be misleading.
- adverts shouldn't give false information about what they are selling/promoting or exaggerate claims made.
3 banned ads.
this advert which was displayed on Facebook has been banned because many people complained that it was degrading to women, and promoted themes of a sexual nature. "peel the top of a hottie" is their latest campaign to promote their new flavour of Pot Noodle - Piri Piri Chicken. The fact that the new flavour is spicy they used this slogan. this resulted in them being banned.
https://www.youtube.com/watch?v=ryXcEJHKQWI
A cheese ad in which a miniature cowboy wields a razor and a gun has been shifted to a post 9pm slot following complaints that it trivialised violent crime.The television ad for for Pilgrim's Choice cheese showed the cowboy wiping an oversized razor on a tea-towel before shaving his face and neck, then leaving through the the cat flap and pointing an oversized gun at a cat.The Advertising Standards Authority (ASA) said it received 35 complaints that the ad was likely to cause harmful emulation among children, and trivialised gun and knife crime.
A Halloween advert on a bus has been sparked outrage for being too scary.The Tulleys Farm Shocktober Fest banner appears on the side of more than 100 buses operating from south London into Sussex.The Advertising Standards Authority is to see if any rules have been broken after receiving several complaints from horrified members of the public.
LO1 Task 1: KTA 3/5 - Five pieces of graphic design - full analysis
Slide 1 – Camp Bestival flyer:
The purpose of this flyer is to draw in a
crowd, and persuade them without saying any words to come to there festival.
This
Flyer shows all of the acts and bands that would be playing there and also
tells you the date: this festival was hosted on the 26th to the 29th
of July 2012.
The Colour in itself is quite eye catching,
a vibrant pink instantly stands out and the texts Colour clashes with the
background of the flyer which also makes them stand out from the rest of it.
All of the acts are displayed on banners to
make it seem like a celebration that they’re there. Also having the names of
the acts written in black also makes them stand out from the banners colours of
blue, purple and yellow.
The design style of the flyer is very
childish and wants to bring a positive image to kids and adults tat the
festival will be fun.
Slide 2 – iPod lovers:
This graphic design piece has one solid
meaning to it and it says it as soon as you take one look at it. Love. The
whole image is based around love but being linked with technology. The
earphones are representing music and music has be known for the bringing
together of people, and since the earphones have been shaped to be like a
heart, it shows that music has brought them closer.
The design is simplistic and easy to
understand the image is very plain.
The colours also speak to the audience,
telling them that its very innocent and youthful – this is linked in again with
the technical side. Youths are known for being obsessed with technology. The
orange background also represents creativeness, which sums up the image in one.
Slide 3 – London 2012 archery:
This Image represents the London 2012
Olympic games with the archery target. . The black inner circle and the arrow
that’s in the center are the 0 and the 1 in 2012. The images colours are showing
professionalism, exciting and positive images.
The design of this piece is very simple but
has a nice play around with the 2012 lettering on the actual design.
The shadows that emanate from the bottom of
the stands make it look like a 3D image when in fact it is simply a 2D image;
this is clever and will entice people.
The fact that the 1 from the 2012 is in the
center shows that The 2012 Olympics will be amazing just like somebody scoring
10 in archery.
Slide 4 – TGBMF:
The flyer for the great British music
festival has three main colours, which are white (cream) red and black. The red
is to show patriotism and brutishness, which is what the music festival (im
presuming) was about.
The design is very vintage and old timey
but to those who experienced the festival this would have been very modern at
the time it was created.
The festival took place on the 31st
of December 1975 – this date shows it was designed to be a new years festival.
All of the acts are in a big serif font to
make some of them stand out from the rest of the flyer.
Slide 5 – Xbox Beard guy:
This piece of graphic design work was made
to show what can become of you if you play too much video games.
The design of the piece is simple and
follows many of the deign styles of the previous pieces.
The contrasting colours show that its
bright and can easily be identified. The Xbox controller represents the eyes of
the man, and the Kinect sensor is the mouth, this is a take on the saying “too
much TV will give you square eyes” whilst this one says “too much Xbox and
you’ll become the Xbox.” And gamers that play for too long and don’t do
anything else they do tend to grow massive beards and hair grows too long.
The piece is simple but says a lot without
actually having any text to read.
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